Regional Wood Sales Manager
Company: AHF LLC
Location: Denver
Posted on: February 16, 2026
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Job Description:
Job Description Job Description Regional Wood Sales Manager
BENEFITS: Medical, Dental, Vision, 401K AHF Products has a job
opportunity for a Regional Wood Sales Manager to be located in
Denver, CO area. This position is responsible for the direction and
coordination of wood sales efforts to achieve or exceed budgeted
sales, volume/mix, and profitability targets. This responsibility
includes direct sales of wood product lines through Specialty wood
flooring wholesalers and contractors. Primary concentration on both
unfinished/prefinished Solid and Engineered Sales. Manages sales
activities of organization by performing the following duties
personally or through subordinates. JOB DUTIES: Own sales budget
for AHF wood (solid and engineered) in defined geographies with
emphasis on defined Specialty wood flooring wholesalers and
contractors servicing both unfinished and prefinished sales of
SWF/EWF. Assist with forecasting and securing incremental sales for
AHF wood products Drive profitable growth through Direct
Wholesalers & Contractors for wood residential products. Align with
product, marketing and sales management to create and execute
combined value propositions that achieve forecasts for wood Travel
to cultivate high-level relationships, make strategic
presentations, and support the team by driving the wood business
Develop and implement sales plans in support of the wood
Residential objectives, goals, strategies and measures (OGSM) Work
closely with manager to ensure all areas are performing Work
closely with Retail Strategic Account teams to maximize sales in
each segment. Ensure balanced approach with Robbins direct team and
Distributor Sales Director to minimize channel conflict and drive
incremental wood sales to AHF Work in conjunction with Product
management to develop product collections, pricing strategies and
promotions to support the wood business Meet with key clients,
assisting sales representative with maintaining relationships and
negotiating and closing deals Deliver sales presentations to key
clients in coordination with sales representatives Develop and
manage relationships with key customers for the sale of wood
products Develops and implements strategic sales plans to
accommodate business unit goals Review market analyses to determine
customer needs, price schedules, and discount rates Represent
company at trade association meetings to promote product Sales
liaison to other departments for wood business, including the Wood
business team Monitor and evaluate the activities and products of
the competition. Identifies SWOT and develop plan to address
issues/problems/opportunities Meet or exceed sales plan and manage
expenses within budget. JOB QUALIFICATIONS: Bachelor's degree (B.
A.) from four-year college or university in business, marketing or
related field; or 10 plus years related experience and/or training;
or equivalent combination of education and experience Must be able
to travel 70% of the time Minimum four years sales experience in
the floor covering industry; experience with solid hardwood
flooring preferred Must have ability to effectively present to key
decision-makers Needs ability to “think on their feet” Demonstrated
track record of successfully establishing and maintaining sales
relationships with key decision-makers at retail, distribution and
other end-users and specification influences Ability to meet stated
requirements for monthly reporting, sales analysis and program
documentation Demonstrated ability to communicate and coordinate
programs Ability to work unsupervised and set priorities to achieve
sales goals Effective project management skills Valid driver's
license with clean driving record Proficiency in Microsoft Excel,
Word, and PowerPoint Superior verbal and written communication and
customer service skills and a commitment to consistently exceeding
the customer's expectations PHYSICAL DEMANDS: Frequently required
to talk or hear Frequently required to stand Occasionally required
to walk; sit; use hands to finger, handle, or feel; reach with
hands and arms and stoop, kneel, crouch, or crawl Occasionally lift
and/or move up to 25 pounds Specific vision abilities required by
this job may include close vision and color vision MENTAL DEMANDS:
Think analytically Make decisions Develop options and implement
solutions Work with a team Maintain regular and punctual attendance
(consistent with ADA and/or FMLA) Attention to detail Communicate
effectively Multitask in a fast-paced environment Work with a Sense
of Urgency AHF PRODUCTS : AHF Products provides equal employment
opportunities to all employees and applicants for employment and
prohibits discrimination and harassment of any type without regard
to race, color, religion, age, sex, national origin, disability
status, genetics, protected veteran status, sexual orientation,
gender identity or expression, or any other characteristic
protected by federal, state, or local laws. AHF Products is a
leading hard surface flooring manufacturer in the USA with a family
of trusted brands serving the residential and commercial hardwood,
tile, and vinyl flooring markets. With decades of experience in
award-winning flooring design, product development, manufacturing,
and service, we create quality flooring to last for generations
through inspiring designs, innovation, and a deep commitment to
outstanding customer service. Our residential flooring brands
include Bruce®, Armstrong Flooring™, Hartco®, Robbins®, LM Flooring
®, Capella®, HomerWood®, Hearthwood®, Raintree®, Autograph®, Emily
Morrow Home®, tmbr®, Crossville®, and Crossville Studios®. Our
commercial brands include Bruce Contract™, Hartco Contract™, AHF
Contract®, Armstrong Flooring, Parterre®, Crossville® and
Crossville Studios®. Headquartered in Mountville, Pennsylvania,
with manufacturing operations across the United States and in
Cambodia, AHF Products employs over 2,000 dedicated team
members.
Keywords: AHF LLC, Loveland , Regional Wood Sales Manager, Sales , Denver, Colorado